The most profitable price for every product you sell

Smart pricingforShopify

Find the most profitable price for every product

Built for Shopify. Rylo tests prices on your best sellers, on live traffic, and keeps whichever earns you more.

Get a free pricing audit of your store
See how you can improve your pricing
Free · Full catalog · We keep watching it for you

Chrome Puffer

Smart PricingPause
Current pricesProfit per visitor

Shoppers are split across these five prices, and each shopper keeps the price they were given. Taller bars earn more profit per visitor.

Price guardrails

Tests stay inside this min–max range.

Min$ 180.00Max$ 360.00

Original price $180.00

Next price change~6 hours

Rylo moves when a test has enough traffic.

Extra profit vs your price
1,860

Last 30 days · this product

Over timeLast 30 days
+$0$180+$600$185+$1,200$190+$1,800$195
Price historyView all
  • $180 $194.40+8.0%
  • $180 $189.00+5.0%
  • $180 $185.40+3.0%
  • $180 $181.80+1.0%
  • $180 $180.00Start

Five prices tested in real time.

Traffic is split across five prices. Success is measured by profit per visitor. The more volume your store has, the faster the engine optimizes.

Chrome PufferLive · real shoppers
Chrome Puffer$120.00ppv$25.3855 sold · 130 shoppers
Chrome Puffer$124.80ppv$22.1143 sold · 126 shoppers
LeadingChrome Puffer$129.60ppv$26.6449 sold · 128 shoppers
Chrome Puffer$134.40ppv$18.0030 sold · 124 shoppers
Chrome Puffer$139.20ppv$11.6918 sold · 122 shoppers

PPV — profit per visitor. More sales at a lower price can still earn less. The winner is the price that makes the most from every shopper who walks in.

Vs your original

Profit is measured against your old price.

Losses show too

A losing test is on the screen.

Live traffic only

Nothing simulated. Real shoppers, real orders.

Go ahead. Turn it on.
Home Jersey
Home$58.00 
Away$58.00 
Third$60.00 
Training Shorts
Black$34.00 
Navy$34.00 
Volt$36.00 
Keeper Gloves
White$45.00 
Black$48.00 
Volt$48.00 
Away Jersey
Home$62.00 
Away$62.00 
Keeper$64.00 

You run the store. The prices keep up by themselves.

We believe pricing is a science.

A laboratory pipette dispensing a violet drop that forms a price tag reading $63.00

Your price is a guess.

Or a copy of your competitor's. Either way, it's never the full picture.

We turn it into a science.

Rylo does the work of 100 price tests, automatically and continuously.

The best price for every moment.

The market moves, and your prices move with it. No manual work required.

New

Introducing the Price Promise.

Shoppers never watch a price move. The first price a visitor sees is held for them, on the product page, in the cart, and at checkout, for a window you choose. No countdown tricks, no bait.

Aurora

Chrome Puffer

$120.00

Your price is held until Sep 17

Size M · In stock

Add to cart

Book a demo to see Rylo on your own catalog.

A 20 minute walkthrough with your products on the screen, not ours.

Built for Shopify brands with real volume — apparel, beauty, supplements, home. Not a fit for 12-SKU stores or MAP-locked catalogs.